How to Make Sure Your WordPress Self-Hosted Website Will Be Seen in Google
When creating a website, you probably want to know how to make sure your WordPress self-hosted website will be seen in Google. Because this will be one of the main things that will drive traffic to your site, you should make sure that your WordPress site’s search engine optimization is at its best.
It is ideal that you do certain measures to be able to improve your blog site’s search engine rankings. And, it would also be great if you will avoid doing things that will make your blog site’s search engine rankings to drop, regardless of how good the SEO measures may seem.
Making Your WordPress Site Seen in Google
Here are some things that you should and should not do when making your blog site visible on Google search engine results.
- SEO Functionality
- Do – Use a Plugin
Use a plugin to enhance your WordPress blog’s SEO. Do not just rely on tags and titles. Make sure that you use reliable plugins such as WordPress SEO.
- Don’t – Let an All-in-One Theme Handle Your SEO
Make sure that you make an effort into optimizing your blog and do not just let an SEO theme manage all of your SEO needs.
- Do – Use Taxonomy Term Descriptions
If you allow indexing of taxonomy archives, make sure that you optimize it and use proper taxonomy description terms to enhance your chances of being indexed by Google.
- Don’t – Use too Many Tags and Create Several Categories
It might sound reasonable to put several tags and categories on your posts but it will actually do more harm than good. This will result in multiple duplicates that will be indexed on search engines, which is not good for your rankings.
- Do – Set a Proper Permalink Structure
Setting a proper permalink structure will not only make your links look neat but will also enable your readers to know what your post is all about, which will make more readers to check your post.
- Don’t – Ignore Slugs
Make sure that you also check your post slugs and make them neat and short. It is enough that they state what your post is about. Do not put the whole title of the post into your post slug.
- Content Structure
- Do – Know What Posts, Pages and Custom Posts Are
If you want your content to be published on your RSS Feed, it should be a post. It doesn’t have to be in your RSS, it can be put into a page. ‘About’ pages are the best examples of a page that do not need to be in the RSS Feed.
Custom posts are often used to create portfolios.
- Don’t – Skip Adding Images
Do not be too lazy to skip adding images on your posts. They not only add visual appeal to your website but also improve your SEO through its description and title/name.
When optimizing your WordPress blog so it can be seen on Google results, make sure that your posts’ meta description are manually provided to make sure that they match what your post is about.